Grey Worldwide and Parasol Island produced a social spot called “The Lost Choir” for the international Children’s Fund. The film shows the boys choir “Wuppertaler Kurrende” who sings an a capella version of “Mad World – Tears of Fears”. The spot reveals that the fight against infant mortality needs to be focused on. Within two weeks 1 million people watched the spot on YouTube. Tim Neiser directed and filmed this project.