Seat, the Spanish car manufacturer and subsidiary of the Volkswagen group, is promoting its new energy conservation technology. It‘s one of Seat’s most innovative technologies. A program, which collects energy as soon as the car brakes to consequentially cause significant fuel savings. Grey Germany and Parasol Island demonstrate the advantage of the new technology. People throughout Düsseldorf are offered a taxi ride and every time the car brakes, energy is saved and the price drops.